Users will soon have a new feature that permits them to cut down on the quantity of AI-made media appearing in their timelines. This step comes as the company revealed that it currently hosts in excess of 1 thousand million AI videos.
Pilot Phase and Launch
The update is in a pilot phase over the following weeks before a global rollout. This advancement aligns with a surge in AI-generated material, driven by new AI video creators.
The Broader AI Trend
Studies have shown that almost 10% of the quickest rising channels on a popular video site only show content made by AI. A considerable share of this material is classified as “AI slop”, a label for inferior, factory-style content that is often illogical or bizarre.
Our research shows that numerous viewers enjoy content made with AI tools, ranging from computer-generated images to educational videos, and we aim to give people the ability to see more or less of that, according to their own choices,” said a company executive.
AI on the Platform
TikTok shared that there are currently 1.3 billion videos on its app identified as AI-generated. In total, over 100 mn videos are uploaded to the platform each day, making AI content a relatively small percentage of its overall inventory.
Customizing Your Feed
Viewers will be in a position to limit or boost the volume of artificial media they see by using the topic control setting in the application and selecting AI-made media. Additional categories that are already be controlled under the setting cover news, fashion, cosmetics, and dance.
Content Labeling and Policies
TikTok’s rules oblige content makers to tag lifelike artificially created content, and it forbids malicious AI impersonations of public figures or emergencies. Any realistic artificial content that is not labeled can be removed under its terms of service.
In addition, the app will from now on attach an artificially created watermark to content produced via its proprietary AI systems, or flagged by an cross-platform project for identifying artificial media. This step is aimed to help prevent users from trying to evade the tagging system.
Educational Initiatives
The platform is furthermore launching a two million dollar educational fund for professionals and organizations to produce learning resources about responsible artificial intelligence. This initiative will benefit educational bodies dedicated to training programming and robotics.
Platform Protection
The video-sharing app has defended its safety measures, following discussion over proposals to cut jobs for hundreds of safety staff in the UK. The company is planning to reduce a significant number of roles in its trust and safety division in its British office, with trade unions and online safety experts voicing alarm that people are being substituted by AI moderation.
A senior executive explained that people-led review would remain essential, but AI can shield workers by removing the most harmful content before it gets reviewed by humans. TikTok stated a 76% decrease in explicit and harmful content reviewed by human moderators over the last 12 months due to intervention by its AI tools.
We believe it is crucial to balance staff and AI to ensure user safety,” the executive stated. “We’ll have humans as involved in the system, but we further consider it’s highly necessary to minimize viewing of dangerous material as swiftly, which is why a lot of the machine support is making a difference operate efficiently.”
